PHOENIX --:--:-- BUCUREȘTI --:--:-- PROVENCE --:--:--

Ana BADULESCU

I build software, studios, brands and softer things, between countries.

Software engineer and founder between Phoenix, București and Provence. Financial systems by trade; a Romanian and French creative practice alongside.

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About

Portrait of Ana Badulescu
Fig. 01 / Ana
00 / About

I’m Ana, a software engineer who works in three languages: English, Romanian and French.

I grew up between Romania and Arizona, and I studied Computer Information Systems and Business Law at Arizona State’s Barrett Honors College. My honors thesis became Maison de Culture, a practice that helps European businesses find their footing in the U.S.

By day I build software for a global consulting practice. The rest of the time I’m founding things: Forecraft, for fractional CFOs who’d rather tell the story than chase the numbers; Studio Clar, AI automation for Romanian businesses and town halls; and Octavia Studios, Romanian language and aesthetic living, slowly becoming a jewelry line.

The long-term plan is one practice, three homes: Phoenix, București and Provence. Off the clock I’m on a tennis court, rewatching the same three runway shows, or halfway through planning a trip I haven’t told anyone about.

Based
Phoenix · București · Provence
Speaks
English · Română · Français · Español
Studied
ASU Barrett Honors · CIS & Business Law
Résumé ↗
01 — By day

Software engineer for a global consulting practice.

02 — By founding

Products for finance and for Romania, built end to end.

03 — By heart

Language, culture and the Côte d'Azur by way of the Carpathians.

How I work

  1. 01Find the frictionSit with the people doing the work and find the hour they lose every week.
  2. 02Map the systemDraw the data, the steps and the decisions before writing a line of code.
  3. 03Build it by handShip the smallest real version, then make it fast, traceable and safe.
  4. 04Make it beautifulType, colour and motion until it feels like it belongs to the people using it.

Index(5)

Journal

We’re working on it — notes from between three countries, coming soon.

Bună, bonjour,
HELLO.